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Vol.4,
No.7 — April 12, 2007 |
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EXCITING
EVENTS PLANNED FOR BCA EXPO ... If you're
headed to the International Billiard & Home Recreation Expo, June
21-23, 2007, in Las Vegas, you won't want to miss several
outstanding features of the event:
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GoExpo!
– Your participation in the BCA Expo now
includes access to a powerful online system called GoExpo! that
provides a matchmaking service, which puts exhibitors and attendees
in contact with each other and it's provided as a FREE
service. [ more
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First Annual Golf Classic
– Arrive a day before the show and enjoy a day
of golfing with friends and colleagues. This year's first annual
outing will be held on Wednesday, June 20, at Stallion Mountain
Country Club. $135 entry fee to play. [
more ]
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Consumer
Research Review – Learn more about the results of the recent BCA
consumer marketing survey during this must-attend session, "Understanding the Consumer Market," on Thursday, June 21. [
more
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Opening
Reception and Concert – BCA's first-ever live concert and party
featuring one of Motown's greatest selling acts, The Commodores,
who will take the stage at The Beach at Mandalay Bay, Thursday, June
21. [ more
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Keynote
Speaker Clyde Fessler – Former Vice President of Business
Development for Harley-Davidson Motor Company, Fessler will serve as
the special keynote speaker on Friday, June 22. [
more ]
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State of the
Industry CEO Roundtable – On Friday, June 22, join with industry
leaders in this interactive discussion on the issue's facing
the billiard industry. [
more ]
If you're in the
business of billiards, this is one event you can't afford to miss!
Secure your registration today. Additional information can be found
on the BCA Expo Web site.
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EnjoyPool.com 9-Ball
Championships 2007 Official Sponsors |
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Venue named for junior
nationals and collegiate 9-ball championships |
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Minnesota State University, Mankato to host
... The Billiard Education Foundation (BEF) has finalized
arrangements to combine the 19th Annual Junior Nationals to be
played in conjunction with the 19th Annual Association of
College Unions International (ACUI) Collegiate 9-Ball
Championships for the third consecutive year. Minnesota State
University, Mankato (MSU) will host this event July 10-15, 2007.
ACUI competition will be held July 10-12, while the Junior
excitement begins Thursday thru Sunday, July 12-15. [
more ] |
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BILLIARDS IN THE NEWS |
 POOLMAG.COM ...
featured an article about seven lucky billiards players
who were recently given the once-in-a-lifetime
opportunity to take on Jeanette Lee in an exclusive game
of pool in at
Amsterdam
Billiards Club in Union Square in New York City.
Lee, the
winner of more than 20 national and international
billiards titles, also provided the group with special
insight on tips and tricks to help those participants
improve their game. [
more
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MEMBER MARKETING
101 ... From "52 Ways to Make Pool Everybody's Game" |
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TIP № 16 |
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Create a Web site that
promotes your business
24 hours a day, 7 days a week |
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STRATEGY: |
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Why stop ringing up
sales when business
hours end? With a Web
site, you can extend
your hours and your
customer base. Prospects
from across the city and
around the country are
switching from the
Yellow Pages to the
Internet to shop for
products and services
when it's convenient for
them. |
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EXECUTION: |
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- Locate a
Web site developer to help
you choose a simple Web
address, a site host and to
register your site with
search engines.
- Start
simple with a site that
includes your location (and
don't forget the map!),
hours of operation, phone
number and menu of products
and services.
- Add
interactive features such as
shopping, a guest book
(builds your prospect
database!), and links to
related sites.
- Register
your site with billiard room
locator sites as well as the
BCA marketplace page.
- Get
product images and artwork
from manufacturers and the
BCA.
- Send
e-mails to advertise sales,
new products and events.
- Update
the site on a regular basis.
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| :: BCA
MEMBER NEWS |
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 Loria
... is a BCA business member with
quite a bit to celebrate! Family owned and operated since 1912,
the company is
celebrating its 95th anniversary. Originally based in New York City, the company
expanded to Westchester in 1957, and now Yonkers is the sole
location. Loria provides professional full service for
any pool table, from delivery, dismantle, move, setups, relevels,
re-cloth, to refinishing and more.
The original company name, V. Loria & Sons,
was founded in 1912 by Italian immigrant Verniere Loria
(1887-1937) in New York City, in the Bowery section of lower
Manhattan. A cabinetmaker by trade, Verniere crafted all of the
pool tables by hand until his untimely death. His son, Roger
(1914-1996) took over and carried on his family's proud
tradition through the Great Depression and for the next five
decades.
With Roger's devoted management, and his
brother Alfred's master craftsmanship, a reputation for the
finest of quality and service in the pool industry was being
built in the five boros of New York City and beyond. In the
process, Roger introduced bowling products to the mix and
founded the second location of V. Loria & Sons in Yonkers, New
York (just north of the Bronx) in 1957, separate from the
Manhattan location.
Being responsible for the New York City
branch, Roger eventually entrusted the management of this new
branch to his eldest son (also Roger) in 1959. Barely out of
high school, the younger Roger introduced awards products as a
reaction to the popularity of bowling leagues at the time. He
also realized the critical importance of recognition in all
walks of life, and developed an extensive line of trophies,
plaques, and every other symbol of recognition available.
Since then, that area has grown into its own
division, Loria Awards, which has a full-service manufacturing
shop and showroom in Yonkers. Recently, V. Loria & Sons and
Loria Awards have been consolidated into the single entity of
Loria Corporation. The bowling products had been discontinued in
favor of expanding the billiards selection in 1989.
From 1986 to 1989, the younger Roger's sons
(Roger Jr. and Stephen), daughter (Marie Elena), as well as his
son-in-law (David) joined the company in varying capacities.
Since that period, the entire family has devoted immeasurable
time and efforts to forge the most complete selection of
billiard and award products in the industry. The proud family
tradition began by the company's founder, Verniere, still
prevails three generations later from products and presentation
to sales and service. |
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| :: BCA NOTES & NEWS BRIEFS |
| COMING UP ... |
>> APRIL ... WPBA San Diego Classic at Viejas Casino, April 18-22
... APA National Singles Championships in Las Vegas, April 26-28
... NWPA Smokey Mountain 9-Ball Shootout in Waynesville, NC, April 27-28 [ schedule ]
>> MAY ... BCAPL National 8-Ball Championships in Las Vegas, May 11-19
... EnjoyPool.com 9-Ball Championships in Las Vegas, May 13-19
... BCA Hall of Fame Induction in Las Vegas, May 15
>> JUNE
... 24th BCA International Billiard & Home Recreation EXPO in Las Vegas, June 21-23
>> JULY
... 19th Annual ACUI Collegiate
9-Ball Championships/19th Annual Junior Nationals,
Minnesota State
University,
July 10-15
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IMPORTANT BCA CONTACT INFORMATION |
MAKE NOTE ... of this
must-have phone number:
866-852-0999
Now you'll be able to
call toll-free to reach the BCA national office with
questions, and your new staff choices will include:
Rob Johnson
Chief Executive Officer
Carolyn Lewis
Dir. of Trade Services & Development
Karl Kirsch
Managing Director
Robin Dahlen
Associate Managing Director
Trish Seebohm
Marketing Director
Katie Nicholson
Association Coordinator
Kari Freeland
Membership Coordinator
Headquarters Address:
OPENING APRIL 30
Billiard Congress of America
12303 Airport Way,
Suite 290
Broomfield, CO 80021
Billing Address:
Billiard Congress of America
3525 Piedmont Road
Building Five, Suite 300
Atlanta, GA 30305 |
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PREVIEW THE BCA
2005-2006 ANNUAL REPORT |
Print editions available in June ...
interested BCA members can preview the
2005-2006
Annual Report online under the “About Us” tab at
BCA-Pool.com. Print editions will make their debut
in June at the annual General Membership Meeting
held in conjunction with the
BCA Expo. |
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THREE
WEEKS OF POOL BLISS AT THE QLYMPICS |
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According to the BCA Pool League ...
you need to "get your butt there!" Make your plans
now to compete in the
Qlympics, November 1-18, 2007, in Louisville,
Kentucky. $250,000 is up for grabs (based on
full fields). BCAPL Big Table Championships to
include Teams, Singles, Scotch Doubles and Juniors.
U.S. Open Tournaments to include One Pocket, Banks,
10 Ball and 14.1 Straight Pool. Details and entry
forms will be posted after the beginning of the
league year (starts June 1, 2007). |
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 An exclusive service to Billiard Congress of America Business
Members, the
BCA
Member Update
is announced via e-mail twice monthly and
archived
online. Please forward, print and circulate this newsletter widely and feel
free to submit your comments
or contributions to Robin Dahlen,
associate managing director. |
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Copyright � Billiard Congress of America |
NEXT
ISSUE: Vol.4, No.8 |
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