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Vol.5,
No.2 — February 14, 2008 |
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THE BILLIARD CONGRESS OF AMERICA
(BCA) ANNOUNCES … its active involvement with two pool-related events
scheduled to take place during the upcoming NBA All-Star Weekend,
February 14-17, 2008, in New Orleans: the
Boost Mobile Zo and Magic’s
8-Ball Challenge Celebrity Pool Tournament; and the
Shaquille O’Neal and
Reggie Bush “Welcome to New Orleans” Big Easy Billiards Bash and After
Party.
The BCA, in cooperation with
Diamond,
Iwan Simonis
Cloth, the BCA Pool Leagues and the
American Poolplayers Association,
will be providing the tables, cloth and professional referees for the
8-Ball Challenge tournament. The BCA will also be promoting the launch
of its new consumer Web site, GenerationPool.com. And, as with the
8-Ball Challenge tournament, the BCA will be promoting its new consumer
Web site at the Big Easy Billiards Bash.
“The BCA’s involvement with these unique,
high-visibility pool events is an excellent opportunity to promote the
game,” says Ivan Lee, BCA president. “Additionally, GenerationPool.com
will be prominently featured as a sponsor in event programs and on
multi-media displays. This exposure is invaluable as we work to not only
make GenerationPool.com a household name, but also further promote the
sport.”
Proceeds from both events will
benefit various organizations, including Alonzo Mourning Charities,
the Magic Johnson Foundation and the 619 Fund, which will grant
funds to various causes in New Orleans, including A Child’s Wish,
the Father T Foundation and Habitat for Humanity. [
more ]
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BCA
ENHANCES 9-BALL TOURNAMENT WITH NEW NAME AND FORMAT |
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THE BCA RECENTLY ANNOUNCED IT HAS
ENHANCED … its 9-Ball Championship event for 2008. The name of
the event has also been changed to the “GenerationPool.com 9-Ball
Championships.” GenerationPool.com is the new BCA consumer Web site
slated for launch in early 2008.
For the first time, the 2008 GenerationPool.com 9-Ball Championships
will be held in conjunction with the
International Billiard & Home
Recreation Expo, June 12-14, in Charlotte, North Carolina. The
tournament’s semi-finals and finals events will take place June
11-12 in the Grand Ballroom at the Charlotte Convention Center.
“We wanted to produce a standout event and we knew that we would
need to change the look and feel of our tournament to achieve this
goal,” said BCA President Ivan Lee. “We will be changing the arena,
the format, the production techniques and the environment of the
tournament in order to highlight the professional level of play that
will be taking place. The players will be treated to a first-class
event in an upscale playing environment.”
Further, ESPN is committing more time to showing the GenerationPool.com 9-Ball Championships on ESPN and ESPN2 in 2008.
After speaking with ESPN about the innovative changes developed for
the tournament, they were thrilled to add two additional hours of
programming for the event, meaning the event will air for a minimum
of six hours. These additional hours of airtime will add more than
30 percent of first-run coverage shown on television.
The 2008 event will continue to feature a men’s and women’s
division. Both divisions will begin with 32 players on Monday. The
semi-finals that will take place the evening of Wednesday, June 11,
and Thursday, June 12, will consist of the men’s and women’s finals.
Both events will begin with a VIP reception.
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Don't Miss the
Action! |
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Tickets for the GenerationPool.com
9-Ball Championships can be purchased by phone
beginning
March 31, 2008, at 9:00 a.m. EST.
Information on ticket prices and
the phone number to order tickets
will be announced in March. |
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In an effort to keep the linearity of the
Women’s Professional
Billiards Association (WPBA) tour, the women’s event will begin with
64 players June 6-7 at Smokin’ Cue, which is located at 10901
University City Blvd. in Charlotte. Once narrowed to 32 players, the
event will move to the Charlotte Convention Center. The field
for the men’s division will consist of the top 32 players from the
U.S. Professional Poolplayers
Association (UPA) rankings.
The BCA will also be inducting its 52nd member into the
BCA Hall of
Fame during the intermission between the men’s and women’s GenerationPool.com
9-Ball Championships final matches on Thursday, June 12. This
exclusive ceremony will take place in the main arena and will
continue the long tradition of recognizing and paying tribute to the
world’s greatest billiard players and contributors.
Be sure to keep an eye on the
2008 GenerationPool.com 9-Ball
Championships page on the BCA Web site, as well as
GenerationPool.com, for the latest and greatest information
regarding the tournament.
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BCA EXPO: FAR FROM CONVENTIONAL |
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The BCA has expanded the
Business of Billiards
Seminar Series … to provide you with ideas to improve your business.
If you haven’t been to the BCA Expo Web site lately, then take a few
moments to check out the speaker profiles and seminar descriptions.
These guest speakers are some of the best in their fields, so your time
will be well-spent. The content will provide critical tools that can
help you grow your business: methodologies to improve traffic in your store(s); Internet marketing strategies; drilled down information about
the consumer market; and marketing inexpensively through community
groups and non-profit partnering.
Seminar Spotlight:
Internet Marketing: Easier Than
You Think
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Beth Krodel |
More than 215 million Americans use the Internet every week. They
look for restaurants, movies, pool halls and stores. They talk to
friends, get the news, listen to music and watch videos. The next
generation customer is probably looking for you on the Web. Is your
company out there? The opportunities are limitless, but you may wonder
if it’s too big, too expensive and too complicated to manage. Or,
perhaps your company is already using the Web for marketing and you’re
looking for ways to expand on that. Join us for Beth Krodel’s seminar on
June 14, 2008, at 8:45 a.m. at the Charlotte Convention Center
— and
only at the 2008 BCA Expo. You’ll also get tips for setting up your own
site on the soon-to-be launched BCA consumer Web site,
GenerationPool.com!
Your specialist for this seminar is Beth Krodel,
founding partner of Insight Designs Web Solutions. Krodel has helped
craft more than 250 Web sites for clients ranging from well-known brands
such as Pepsi, Spyder and Sierra Designs, to high-profile academic
institutions including Johns Hopkins University and Duke University, and
influential non-profits such as the Outdoor Industry Association and the
National Center for Women & Information Technology. As you can see, she
knows her stuff!
Make your plans now to join us in Charlotte, June
12-14, 2008. Additional details, including more information on the
Business of Billiards Seminar Series, can be found on the
BCA Expo Web
site.
Register today! |
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BCA BOARD OF DIRECTORS
NOMINATIONS DUE |
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You can take part in
setting the long-term direction of the Billiard Congress of America
(BCA) ... by serving on
the BCA Board of Directors. The
2008 Nominating Committee is currently accepting nominations for a
total of six available board seats — four in the voting category,
and one each in the retail and room operator categories.
If you are interested
in running for a Board seat, or know of someone else who would be a
good candidate, please refer to the
Guidelines and Election Procedures on the BCA Web site for more
information on how to proceed.
Nominations are due
by Friday, March 7, 2008. If you wish to be considered for the
Board, now is the time to speak up! Contact BCA CEO Rob Johnson with
your qualifications at
rob@bca-pool.com. |
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BILLIARDS IN THE NEWS |
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Jeanette Lee, the Black Widow of Billiards, and
Expert Insight ...
have just released a new, two-volume instructional DVD
set titled “Black Widow Billiards with Jeanette Lee.” In
volume 1, Lee teaches the fundamentals, from stance and
grip to position play and break shots. Volume 2 covers
more advanced topics such as jump shots, English and
zone play.
[
more ] |
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IN OTHER NEWS ...
Dave Merrill, one of pool’s top referees,
was recently featured for his work in the sport in
The Pueblo Chieftan. Merrill, of Pueblo,
Colorado, has worked 15 national championships and four
international events, including the world championships
in the Philippines and the Mosconi Cup in Las Vegas.
- The World Pool-Billiard Association
(WPA) announced that it will stage its inaugural
World 10-Ball Championship in Manila, October 6-12,
2008. Raya Sports, in conjunction with the Philippine
Billiards & Snooker Association (PBSA) are the
organizers of this event. The 2008 event carries
prize money of USD $400,000.
- After winnowing the field from 182
billiard players to one,
Johnny Archer won the Jay Swanson Memorial Tournament,
held February 9-10, 2008, at Hollywood Billiards in
Hollywood, California. With a rich $13,620 prize fund,
this event attracted some of the top players in the
game.
- Billiards in the Philippines is set
to take another monumental step with the creation of a
professional league. The
Philippine Professional Billiards League will be the
first of a kind in the world and will host a season-long
tournament with its format and concept patterned after
that of the Philippine Basketball Association.
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MEMBER MARKETING
101 ... From "52 Ways to Make Pool Everybody's Game" |
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TIP №
40 |
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Ensure
future sales with
thank-you coupons. |
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STRATEGY: |
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Generate goodwill and
loyalty by showing
customers you appreciate
their business. Along
with the table, have
crews deliver thank-you
coupons. It’s the
perfect time to get them
thinking about
additional furniture or
accessory purchases. The
limited-time coupons
encourage repeat visits
— and repeat
sales
— throughout the
year. |
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EXECUTION: |
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Assemble a thank-you package
(a simple folder or a
gift-wrapped box).
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Include such items as: a
personalized thank-you note;
tips on table maintenance; a
How to Play Pool Right
booklet; a coupon book;
pens, chalk, etc., with your
logo.
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Create a different offer for
each month to give customers
a reason to visit your store
throughout the year.
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Coupon offers can include
product discounts, cue
repair, table recovering, a
free lesson or sweepstakes
entry.
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| :: BCA NOTES & NEWS BRIEFS |
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JOIN THE
BILLIARD NATION |
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OnTheBreakNews.com
has launched the
Billiard Nation Forum, which is geared toward
updates and information related to the industry and
industry events. The site offers manufacturers,
custom cue makers and league operators a platform to
voice their opinions and showcase their work.
The forum encourages visitors to post tournament
information, results and photos, press releases and
matters concerning pool players, as well as the
billiard industry. Visit
Billiard Nation for more details. |
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COMING
UP ... |
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>>
FEBRUARY 2008
...
BCAPL 15th Annual U.S. Bar Table Championships,
February 25-March 2, Reno, Nevada
>>
MARCH 2008
... Billiard Industry Trends
Report kickoff, late March
... BCA Board of Directors nominations
due, March 7
... Membership deadline for Board
election voting, March 12
... Application deadline for
BEF
scholarships, March 15
>>
MAY 2008
…
APA National Singles Championships, May
1-3, 2008, Las Vegas, Nevada
…
2008 BCAPL National 8-Ball Championships,
May 9-17, 2008, Las Vegas, Nevada
… 20th Annual
VNEA Int’l Championships, May 22-31,
2008, Las Vegas, Nevada
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BCA EXPO OUTREACH |
Look for the new 2008
BCA Expo
ad
— out in
industry publications and on the
BCA Expo Web site
this month!
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BILLIARD INDUSTRY
TRENDS REPORT: DON'T MISS YOUR OPPORTUNITY TO
PARTICIPATE |
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The Billiard Industry Trends
Report project is set to kickoff in late March of
2008. The Trends Report is a new program offered
free of charge to BCA members and provides
actionable information about how the industry
performs year to year. All BCA members are
encouraged to participate in this important project.
Participation is free for all members. In order
to participate, however, you must be an active BCA
member. In addition, the BCA must have your most
up-to-date e-mail address on file. Please take
the time to ensure that your contact information is
current.
More information about the
Trends Report is
available on the BCA Web site. If you have any
questions in the interim or need to update your
contact information, please feel free to contact
Robin Dahlen, BCA associate managing director, at
robin@bca-pool.com or 404.760.4248. |
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UPA NAMES VAN BOENING PLAYER OF THE YEAR |
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Photo courtesy of Inside
POOL Magazine |
The U.S.
Professional Poolplayers Association (UPA) ... has named
Shane Van
Boening its 2007 Player of the Year. Van Boening is recognized
for his accomplishments within the course of the past year and for
representing the tour with such professionalism.
Van Boening has brought to the table an exceptional
skill/talent and vast determination for perfecting the game. Along the
road to success in 2007, he picked up many coveted titles and/or placed
exceptionally high in many exclusive events, both nationally and
internationally. Included in this list of events are the following: UPA
Pro Tour Championship
— 7th
place; EnjoyPool.com 9-Ball Championship
— 2nd
place; Predator World 10-Ball Championship
— 1st
place; World Summit of Pool
— 2nd
2007; U.S. Open Championship
— 1st
place; 2007 World Pool Championship
— 17th
place; and Mosconi Cup Team Member
— 2nd
place.
Upon receiving the news of the award, Van Boening
commented that, “This title is an honor for me. All of the players are
tough on tour. I am thankful for the UPA’s help and encouragement.” |
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An exclusive service to Billiard Congress of America Business
Members, the
BCA
Member Update
is distributed via e-mail twice monthly and
archived
online. Please forward, print and circulate this newsletter widely and feel
free to submit your comments
or contributions to Robin Dahlen,
associate managing director. |
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Copyright © Billiard Congress of America |
NEXT
ISSUE: Vol.5, No.3 |
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