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Vol.6, No.6 — August 6, 2009



2010 BCA Expo
June 24-26, 2010
Las Vegas Convention Center

 :: DURING ITS GENERAL MEMBERSHIP MEETING ... in Las Vegas, Nevada, on June 24, 2009, the Billiard Congress of America (BCA) announced the results of the 2009-2010 Board of Directors elections.


Ivan Lee
2009-2010
BCA Board Chairman

Category 1 (Manufacturer/Distributor):

Tom Gregory (Toltec Lighting),
three-year term
Eric Weber (CueStix International), three-year term
Fred Cohen (D&R Industries/Championship LLC),
three-year term
Skip Nemecek (Tweeten Fibre Co.), three-year term
Michael Serra (MBS Group, Inc.),
two-year term
Thomas Rodgers (Robertson Billiard Supplies), one-year term

Category 3 (Room Operator):

Danny Kuykendall (Danny K’s Billiards), three-year term

In follow-up elections, Ivan Lee (Iwan Simonis, Inc.) accepted a one-year term as BCA Board chairman, as did each of the remaining seated officers: First Vice Chairman Renee Lyle (American Poolplayers Association); Second Vice Chairman Kathy Vegh (Danny Vegh’s Billiards & Home); Secretary Eric Weber (CueStix International); and Treasurer Karim Belhaj (Predator Group).

The remaining directors include: Nick Alexander (Clicks Billiards); George Darafeev (Mikhail Darafeev, Inc.); Barry Hart (Viking Cue Mfg., Inc.); John Petti (Atlas Billiard Supplies); and Tony Stick (The Billiard Factory).

“The past year has been turbulent for the economy, as well as for our industry, and leading the Board though this period has been demanding,” said Lee. “However, I will accept the challenge to lead the Board once again and I will work diligently to ensure that the BCA’s key initiatives of enhancing the value of both membership and the BCA Expo will remain in focus. The Board members, individually and collectively, must remain dedicated and committed to the success of the BCA and I am confident that we can work together to accomplish our stated objectives.”

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 :: BCA RETURNS TO VEGAS FOR SUCCESSFUL 2009 EXPO

The 2009 edition … of the Billiard Congress of America’s (BCA) International Billiard & Home Recreation Expo came to a successful conclusion. The event was held at the Sands Expo and Convention Center in Las Vegas, Nevada, June 25-27, 2009. Exhibitors and attendees alike agreed that it was time well spent and that there were great deals being offered by manufacturers, as well as terrific information presented in the seminars.


 

“Informally, the show was a roll-call for the billiard industry and the exhibitors that attended saw a strong show of support from the retail base. Many buyers commented that Las Vegas is the right place for the BCA Expo and they were happy to be back in Vegas,” commented Ivan Lee, co-chair of the Expo and 2009-2010 chairman of the BCA Board of Directors.

The BCA extends a special thanks to everyone that participated in the 2009 BCA Expo. It was a tough year to get away from stores and billiard rooms; however, the industry rallied together to generate a positive energy toward moving forward, with the intent of success and a strong future.

“If you are involved in the billiard industry and didn’t participate in the BCA Expo you missed out,” said Lee. “But, don’t take my word for it, ask the exhibitors, retailers and room operators that came to the Expo.”

The 2009 Business of Billiards Seminar Series presentations are now available online on the 2009 BCA Expo Web site.

The 2010 BCA Expo will be held June 24–26, 2010, at the Las Vegas Convention Center. Early Bird Special packages for exhibit space are in the mail (United States and Canada).

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 :: RESEARCH RESULTS TO IMPROVE YOUR BOTTOM LINE

BCA members have the opportunity ... to download actual video and audio from the independent research commissioned as the basis for two of the Business of Billiard Seminar sessions at the 2009 BCA Expo.

Secret Shoppers Reveal Insights” is a fascinating look into the billiard table shopping experience — from the vantage point of the potential consumer. What are your customers’ first impressions? Is it all about the inventory? What clinches the sale in the mind of the consumer? This research is presented in video format that allows you to see and hear the focus group results from two separate markets, with both men and women.

Inside the Mind of Tomorrow’s Customer” is an in-depth look at what Generations Y and Z think about the game of pool. See and hear interviews with teenagers discussing what attracts their attention (video games, other sports), and where, when and why pool does — or does not — fall into their agendas. Armed with this information, you as a business owner will have a better understanding of what it’s going to take to capture a new generation of players.

These videos are exclusively for BCA members and offer valuable information about your customers and what they need in order to purchase. 

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 :: 2009 BEF JUNIOR NATIONAL CHAMPIONS CROWNED

The Billiard Education Foundation (BEF) … crowned four winners in the 2009 BEF Junior National 9-Ball Championships. A total of 92 junior pocket billiard players gathered in the Bone Student Center at Illinois State University on July 23-26, 2009, to compete for the title in four divisions.

In the 19-and-under boys’ division, Landon Shuffett of Greensburg, Kentucky, sailed through the winners’ bracket, while Liz Lovely of Centerville, Ohio, went undefeated in the 19-and-under girls’ division. Brendan Crockett of Bell Canyon, California, thrived in the 14-and-under boys’ division and Briana Miller of Allentown, Pennsylvania, won her third consecutive title in the 14-and-under girls’ division.


2009 BEF Junior Nationals top finishers strike a quick pose following the conclusion of the championships.

In addition to trophies and prizes, the winners of the four divisions were awarded $1,000 in academic scholarship funds and earned a trip to represent the United States in the upcoming World Pool-Billiard Association (WPA) Junior World 9-Ball Championships, which will be held in Nicaragua this November. Second-place finishers in all four divisions received $500 in academic scholarship funds, trophies and prizes. In addition, second- and third-place finishers in the 19-and-under boys’ division will also represent the United States in the Junior World 9-Ball Championships.

A special “thank you” to all of the event sponsors who made the 2009 Junior National 9-Ball Championships possible: Billiard Congress of America; Brunswick Billiards; Simonis Cloth; Ozone Billiards; Aramith Billiard Balls; Dr. Cue Promotions; Delta-13.com; Illinois State University/Bone Student Center; ACUI; and BEF. Also, thanks to all the product donors who contributed to the junior prizes.

Additional tournament information, as well as a list of donors, can be viewed on the BEF Web site at billiardeducation.org.

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 :: THE STRIKING VIKING IN A LEAGUE OF HER OWN


Ewa Mataya Laurance

The American Poolplayers Association (APA) ... recently announced that WPBA star Ewa Mataya Laurance, along with her daughter Nikki Graham, will own and operate the Coastal Carolina APA League.

Laurance, a multiple winner of 9-Ball and Trick Shot Championships, joins trick-shot artists Bruce Barthelette and Andy Segal as fellow APA league operators. The APA has more than 260 league operators throughout the United States, Canada and Japan.

“I’m really excited about taking over APA operations in the Coastal Carolina area where we reside,” said Laurance. “This is really a perfect fit for me and an extension of my involvement in the sport. Being able to do this as a family makes it even more special given that Nikki will handle day-to-day procedures.”

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 :: BILLIARDS IN THE NEWS

In honor of its 165-year anniversary celebration, ... which will take place in 2010, BCA member Brunswick Billiards is resurrecting its Exposition Novelty table. Only 25, nine-foot Exposition Novelty tables will be made available to the public beginning in October 2009. [ more ]

  • IN OTHER NEWS ... BCA member Magoo’s Billiards was recently featured in the “Scene” section of Tulsa World. The article highlighted that Magoo’s is more than a billiard room with its varied entertainment and dining options.
  • For the second consecutive year, the World Ten Ball Championship (WTBC) will be held in Manila, with the World Trade Center in the Philippine capital serving as venue when the event is held November 25-30, 2009. The only world men’s championship this year, the WTBC offers a total prize fund of $250,000 and some 300 players from over 50 countries are expected to participate.
  • Dark Energy’s Inferno Pool, a digitally re-created version of billiards with high-end physics, is slated for an August release for the Xbox 360.
  • BCA member PoolDawg has announced its sponsorship of WPBA touring pro Sarah Rousey. Rousey, currently ranked 13th by the WPBA, will represent PoolDawg at upcoming pro billiards events.
  • Women’s World 10-Ball champ Rubilen Amit became the first woman in the pantheon of Philippine pool champions when she shot her way to the first ever Women’s World 10-Ball Championship title, defeating Taiwanese great Shin-Mei Liu in the finals, 10-4.
  • BCA member Seybert’s Billiards Supply recently announced that it will now offer Smoky Mountain Pool Tables, which can be ordered online.
MEMBER MARKETING 101 ... From "52 Ways to Make Pool Everybody's Game"


TIP №
24


Create an in-house display featuring local players.


STRATEGY:


With a simple display, you can pay tribute to dedicated pool players. Each month, the display highlights a regular customer — professional or amateur — and shows them you appreciate their business. It’s a low-cost way to generate goodwill and loyalty among your customers and to honor those who elevate the game of pool to an art.


EXECUTION:


  • Create a bulletin board in a prominent and well-lit location.

  • Each month, select a pool player for recognition.

  • Feature a photo of the pool player, with quick, easy-to-read biographical highlights, such as years the person has played pool, best shot, favorite way to get psyched up for a game, tournament record, etc.

  • Honor the player of the month with a special gift from your pool room and several hours of free table time during their designated month.

  • Put up a second bulletin board as the “Wall of Fame” and at the end of each month add the photo of the most recent player of the month.

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 :: BCA NOTES & NEWS BRIEFS
LUCKY 2009 BCA EXPO ATTENDEES DIDN'T GO HOME EMPTY HANDED!
Congratulations are in order … for the following 2009 BCA Expo attendees, who were the lucky recipients of some great prizes during the business-card drawings in the BCA membership booth at the 2009 BCA Expo. The winners were: Charles Hanes, Card Parlour Pool, who received a $100 American Express gift card; and Robyn Pope, Palason Billiards, Inc., who received a Nintendo Wii.

Special thanks to everyone who stopped by the booth to learn more about the BCA...and play some serious Mario Kart on the Wii!

COMING UP ...

>> AUGUST 2009 APA National Team Championships, August 21-29, 2009, Las Vegas, Nevada
... BCA Board Meeting, August 25-27, 2009, Broomfield, Colorado, BCA Headquarters
APA 8-Ball Wheelchair Challenge, August 27-28, 2009, Las Vegas, Nevada

>>
SEPTEMBER 2009 ... WPBA Colorado Classic, September 16-20, 2009, Ignacio, Colorado

>> OCTOBER 2009 ... 2009 BCA Hall of Fame Induction Ceremony, October 23, 2009, Chesapeake, Virginia

>> NOVEMBER 2009 ... APA U.S. Amateur Championship, November 6-8, 2009, Tampa, Florida

BCA EXPO RETURNS TO VEGAS IN 2010
Be sure to mark your calendars now ... for the International Billiard & Home Recreation Expo, June 24-26, 2010, in Las Vegas, Nevada.

The show will be held at the Las Vegas Convention Center. Additional details, including exhibitor and attendee information and the schedule of events, will be available soon on the BCA Expo Web site.

If you’re interested in exhibiting in 2010 — and saving $100 per booth — look for the Early Bird Special package in the mail coming soon (United States and Canada).

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 :: ARE YOU CONNECTED?

The BCA recently introduced ... two new online discussion forums to the BCA Web site at bca-pool.com: Pool Room Operator Discussion Forum and Retailer Discussion Forum. The BCA Discussion Forums are an exclusive, member-only benefit and forum users must be a current BCA member to gain access.

These forums are designed to afford BCA members the opportunity to communicate with their peers on topics of interest to the billiards industry while accessing informative and useful content relative to their business.

The BCA Discussion Forums are the resource for: tangible business-improvement tips; sharing of best practices; customer sales techniques; marketing dos and don’ts; industry updates; and much more.

Post your questions or share your know-how today and benefit from the experiences of members of the billiards community. Be sure to check back often for the latest and greatest posts!

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... BCA ONLINE DISCUSSION FORUMS ... Post your questions or share your know-how and benefit from the experiences of members of the billiards community.
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An exclusive service to Billiard Congress of America Business Members, the BCA Member Update is distributed via e-mail twice monthly and archived online. Please forward, print and circulate this newsletter widely and feel free to submit your comments or contributions to Robin Dahlen, managing director.
Copyright © Billiard Congress of America

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