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Vol.6, No.7 — September 25, 2009

:: BCA CHANGES DATES FOR INTERNATIONAL BILLIARD & HOME RECREATIONAL EXPO...The BCA Expo will take place in Las Vegas on Wednesday, July 14 - Friday, July 16, 2010, at the Las Vegas Convention Center. Previously the 2010 Expo dates were June 24-26, 2010.

“This unanimous vote of the BCA Board of Directors finally puts the show date issue to rest,” said Ivan Lee, chairman of the BCA Board of Directors. “We believe that by going back to the original trade show timeframe, we will have the best opportunity to attract a larger attendance of buyers. In addition to the date change, we have also adjusted which days the Expo is held, to Wednesday through Friday. This change is designed to enable more buyers to attend the Expo before heading back to their businesses for weekend sales.  While we felt confident that we made the changes for the right reasons, it is important to note that we have received overwhelming support for the date change from all of the exhibitors contracted for 2010.”

The BCA is pleased to report that 65 companies have already contracted for 326 booths during onsite 2010 booth selection at the 2009 BCA Expo.  Early Bird Exhibit space sales are currently underway and will continue through November 1, 2009.

The International Billiard & Home Recreation Expo provides industry manufacturers, distributors, retailers, dealers and poolroom operators an annual venue for new business opportunities, including education, new products and networking.  The International Billiard & Home Entertainment Expo is sponsored exclusively by the BCA. For more information, please visit www.bcaexpo.com or call 303.243.5070.

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:: BCA Consolidates Headquarters to Broomfield, Colorado


12303 Airport Way, #160 Broomfield, CO 80021 303.243.5070

The BCA's new smiling face... The consolidation comes as the association continues to look at ways to improve its operating efficiencies in this challenging economy.

Prior to this consolidation, the BCA outsourced its membership, marketing, financial, IT and administrative services to Meeting Expectations, an Atlanta-based strategic association management consulting firm.

“Meeting Expectations has been a great partner during the transition of our headquarters in Colorado Springs to Broomfield,” said BCA CEO Rob Johnson. “They have played a significant role as we have revamped our operations and management systems and dealt with a very difficult economy. They have helped us put a platform in place for operating our association as efficiently and effectively as possible, and it will pay dividends for the BCA far into the future.” 

The BCA has hired Shane Tyree as the new Membership and Communications Coordinator. Shane has a bachelor's degree in Anthropology and a master's degree in Mass Communication.  He can be reached at the BCA headquarters in Broomfield, Colorado or by email at: shane@bca-pool.com.

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:: HALL OF FAME BANQUET - THURSDAY, OCTOBER 22, 2009

Spend a Historic Evening with Hall of Famers... Advance tickets for Hall of Fame Banquet are now for sale online. The dinner banquet, at which pool greats Johnny Archer and Allison Fisher will be formally inducted into the BCA Hall of Fame, will take place Thursday, Oct. 22, at the Marriott Chesapeake Hotel, Chesapeake, Va., in conjunction with the 2009 U.S. Open 9-Ball Championships

Allison Fisher
3-Time World Champion, 53 WPBA Classic Tour Titles,5-Time Tournament of Champions

Johnny Archer
4-Time World 9Ball Champion, 25 Pro Tour Titles, 1999 U.S. Open Champion

The banquet, honoring Archer and Fisher as the 54th and 55th inductees into the sport’s hallowed shrine, will also be attended by previous inductees and will feature testimonials celebrating the pair’s illustrious careers.

"I’m very excited about having the BCA Hall of Fame Banquet at the U.S. Open," said U.S. Open founder and promoter Barry Behrman. "This promises to be one of the best banquets ever.

Advance tickets are available at Billiard's Hall of Fame Banquet.  Advance ticket sales will end Oct. 18. Tickets purchased at the U.S. Open will be $60 per person. Seating is limited. 

The 2009 BCA Hall of Fame Banquet is being produced by the USBMA, in cooperation with the Billiard Congress of America and the U.S. Open 9-Ball Championships.

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:: 2009 BEF JUNIOR NATIONAL ARTISTIC POOL CHAMPIONS EMERGE IN ILLINOIS

The Billiard Education Foundation (BEF) … The 17th Annual Billiard Education Foundation (BEF) Junior National Artistic Pool competition took place July 24-25 concurrently with the BEF Junior National 9-Ball Championships, held at Illinois State University.

This special event gave the 92 players from all four divisions of the main event an opportunity to take the artistic challenge.

World Trick Shot Champion, entertainer and instructor, Tom “Dr. Cue” Rossman, with his wife Marty “Ms. Cue,” facilitate and direct this annual event so that youth can demonstrate their special cue sport skills.

  2009 BEF Champs of the Junior National Artistic Pool Competition at Illinois State University

Congratulations to the following contestants

  • 19 Under Boys’ Division: 1st place went to Joshua Newman of Bessemer City, NC. 2nd place went to Luke Cason of Springfield, OH.

  • 19 Under Girls’ Division: 1st  place went to Chelsea Hardwick of Evansville, IN 2nd place went to Liz Lovely of Centerville, OH

  • 14 Under Boys’ Division: 1st place went to Kevin Sun of Harvard, MA. 2nd place went to Jackson Jeffreys of Raleigh, NC.

  • 14 Under Girls’ Division: 1st place went to Briana Miller of Allentown, PA. 2nd place went to Taylor Reynolds of Waterville, ME.

Additional tournament information can be viewed on the BEF Web site at billiardeducation.org.

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 :: NATIONAL BILLIARD ACADEMY OFFERS "INDUSTRY INSIDER DISCOUNTS"

National Billiard Academy, Columbus, Ohio based Master Instructor Tom Simpson is offering a $300 scholarship for anyone working fulltime in any aspect of the billiard industry. The scholarships will be applied to the player’s tuition at one of the National Billiard Academy’s 3-Day Weekend Intensives.

Tom Simpson
BCA Master Instructor & Member of Instructor Committee

“So many people I meet in the pool industry got into it because they loved the game, but they barely play anymore. Some don’t play as well as they feel they should, given their position in the industry – so they don’t play. Some have just lost the fun. I think that’s a shame, and I want to do something about it,” explained Simpson.

In addition to the obvious benefits of learning to play better, pool school graduates gain knowledge, confidence, and credibility on billiard topics. And that can turn into more sales, better products, and reconnecting to the game. For many in the billiard industry, the total cost of attending a 3-Day Intensive training will be a deductible (and justifiable) business expense.

The Weekend Intensives are offered regularly at the main school (Columbus OH), and periodically in selected cities nationwide.

To claim your Industry Insider Scholarship, contact Tom at 614-975-8337 or insiders@PoolClinics.com.

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 :: BILLIARDS IN THE NEWS

Forbes Magazine Ranks... The American Pool Association (APA) as the second best startup franchise in America.  Headquartered in Lake St. Louis, Mo., the APA has added 287 locations since 2004. These billiard halls feature local leagues where players vie for national events. The initial franchise fee is a wee $2,900..[more ]

MEMBER MARKETING 101 ... From "52 Ways to Make Pool Everybody's Game"


TIP №
19


Create a business themed league to generate a regular source of income.


STRATEGY:


Business-themed leagues are a great way to bolster income on slower nights. Organize a "Service Industry" league, an "all nurses" league or just about any kind of business to play one night a week for 8 to 12 weeks.  Chances are, many players will return on other nights to practice with family and friends and bring even more business.


EXECUTION:


  • Send a mailer to organizations and businesses outlining the benefits of forming a pool league.
  • Underscore the advantages of team building and friendly competition.
  • Offer guaranteed time and space in exchange for a commitment to play once a week.
  • Give away coupons for free table to the winning team each night.
  • Organize an awards ceremony for the last night of the season.
  • Distribute press releases with photos of the winning teams to local media.

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:: the bca Wants to hear from You

The BCA recently introduced ... two new online discussion forums to the BCA Web site at bca-pool.com: Pool Room Operator Discussion Forum and Retailer Discussion Forum. The BCA Discussion Forums are an exclusive, member-only benefit and forum users must be a current BCA member to gain access.

These forums are designed to afford BCA members the opportunity to communicate with their peers on topics of interest to the billiards industry while accessing informative and useful content relative to their business.

The BCA Discussion Forums are the resource for: tangible business-improvement tips; sharing of best practices; customer sales techniques; marketing dos and don’ts; industry updates; and much more.

Post your questions or share your know-how today and benefit from the experiences of members of the billiards community. Be sure to check back often for the latest and greatest posts!

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... BCA ONLINE DISCUSSION FORUMS ... Post your questions or share your know-how and benefit from the experiences of members of the billiards community.
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An exclusive service to Billiard Congress of America Business Members, the BCA Member Update is distributed via e-mail monthly and archived online. Please forward, print and circulate this newsletter widely and feel free to submit your comments or contributions to Shane Tyree, BCA Membership and Communication Coordinator.
Copyright © Billiard Congress of America

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